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Case Hilti Higher internal cost efficiency E-business is an important part of Hilti’s strategy and is seen as an adjustment to customer demand, which is expected to increase in this field. “Hilti also makes use of this change as we are able to reach higher internal cost efficiency”, says Anders Landin, e-business manager at Hilti Svenska AB. “Hilti internationally takes a strategic initiative towards increased use of EDI, and we have clear goals when it comes to the part of total sales volume channeled through EDI and our own web shop”, Lundin says. Electronic article register For the supplier the switch towards e-business demands certain changes. “The distribution of product information towards the customer is very important to us. Having traditionally worked with printed catalogues we are now increasingly making use of electronic article catalogues. The quality of the information is reflected directly in the outcome of sales, as the customers takes a more active part in the choice of products”. Symbrio – a user friendly system Symbrio has put a lot of effort into creating a user interface which is intuitive to the people working in the system. The users on the customer side is normally given a day of training after which they instantly start placing orders in Symbrio. The suppliers are also instructed in the use of the system, and Anders Landin gives some positive feedback.
“Symbrio is one of the most user friendly e-business systems that I have seen, the functions are easy to use and the interface is easily navigated. Other comparable systems can be very effective for advanced users, but hard to navigate and use for people that don´t have a lot of experience with computers” Effective integration process Symbrio leads the process of integrating the suppliers’ ERP systems to Symbrio. “The integration process is very streamlined, and I give Symbrio top marks here”, says Landin. “Key factors to success is a project plan which the participants agree to commit to, from a resource, time and goal perspective”. |